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How inflation actually affects you

Inflation isn't just a number on the news. Here's what rising prices actually do to your wallet, savings, and everyday life in Canada. Canadian Money Brief   ·  Updated April 2026  ·  5 min read You've probably noticed that your groceries cost more than they did a few years ago. So does rent, a tank of gas, and a restaurant meal. But when the Bank of Canada announces that "inflation is at 2.8%," what does that actually mean for the money in your pocket? Let's cut through the economics jargon and get to what matters: the real, tangible ways inflation reshapes your financial life — whether you notice it or not. What inflation actually is Inflation is the rate at which prices across the economy rise over time. Canada's central bank tracks this using the Consumer Price Index (CPI), a basket of goods and services — think groceries, gas, rent, clothing, and internet plans — that a typical household buys. When that basket costs more than it did a year ago, we hav...
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Black Friday shoppers pulling back on spending

 

 According to a survey by the National Retail Federation, Black Friday sales in the U.S. dropped by 28% compared to 2019, as shoppers avoided crowded stores and opted for online shopping instead.

Here ate the main reasons cited for this trend:

  • Online shopping surge: Online sales on Black Friday reached a record $9 billion, up 21.6% from last year, according to Adobe Analytics. Cyber Monday is expected to be the biggest online shopping day in U.S. history, with sales projected to reach $10.8 billion.
  • Pandemic impact: The coronavirus pandemic has changed consumer behavior and preferences, as people seek convenience, safety, and value. Many retailers have extended their sales period and offered curbside pickup or free delivery options to attract customers.
  • Holiday season outlook: Despite the lower turnout on Black Friday, the NRF predicts that overall holiday sales will increase by 3.6% to 5.2% over 2019, reaching between $755.3 billion and $766.7 billion. However, the uncertainty around the pandemic and the economy could affect consumer confidence and spending.
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