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The World Cup Promised $3.8 Billion — Here's What Canada Actually Got

       Monday July 13, 2026 FIFA promised Canada a $3.8-billion economic windfall for hosting the 2026 World Cup. Two weeks into play in Toronto, the receipts tell a very different story — and there's a lesson in it for anyone thinking a "big event" boost is coming to their city, their rental property, or their business. The Billion-Dollar Bill Came First Before a single ball was kicked, Canadian taxpayers were already on the hook. According to the Parliamentary Budget Office, governments across the country will spend roughly $1.07 billion hosting the 2026 tournament. Toronto alone budgeted $380 million to host six matches at BMO Field. British Columbia's tab for Vancouver's seven matches at BC Place came in even higher, at about $578 million. Ottawa is chipping in $473 million of that total — including $220 million in direct grants to Toronto and B.C., plus another $145 million earmarked for security costs during the tournament. Net of federal help, Toronto and B...
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Black Friday shoppers pulling back on spending

 

 According to a survey by the National Retail Federation, Black Friday sales in the U.S. dropped by 28% compared to 2019, as shoppers avoided crowded stores and opted for online shopping instead.

Here ate the main reasons cited for this trend:

  • Online shopping surge: Online sales on Black Friday reached a record $9 billion, up 21.6% from last year, according to Adobe Analytics. Cyber Monday is expected to be the biggest online shopping day in U.S. history, with sales projected to reach $10.8 billion.
  • Pandemic impact: The coronavirus pandemic has changed consumer behavior and preferences, as people seek convenience, safety, and value. Many retailers have extended their sales period and offered curbside pickup or free delivery options to attract customers.
  • Holiday season outlook: Despite the lower turnout on Black Friday, the NRF predicts that overall holiday sales will increase by 3.6% to 5.2% over 2019, reaching between $755.3 billion and $766.7 billion. However, the uncertainty around the pandemic and the economy could affect consumer confidence and spending.
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